The Most Anticipated & Desired EVs around the World

Electric cars were once reserved for your stereotypical tree huggers. Putting up with range anxiety, long charging times, and quirky designs was worth it if it meant saving the planet! EVs were not welcomed with open arms by the mass market for many years.

But manufacturers invested heavily in EV technology - we soon saw new models springing up left, right, and centre, with longer ranges, shorter charging times, and more attractive designs.

Now electric cars are cool and accessible.

Here at Lease Fetcher, we were eager to see which currently available electric cars have proven most popular over 2021, and which ones everyone is looking forward to most in 2022 and beyond.

We looked at search volume data for electric cars across 168 countries. Read more to find out which models are most popular currently and which are most anticipated in the UK, USA, and globally.

The Tesla Roadster is the most anticipated EV model according to Google.

The most anticipated EV of 2022 is the Tesla Roadster - globally, it has been searched a whopping 8,532,000 times in 2021, an average of 711,000 times per month! 

You might be thinking, “The Roadster isn’t a new car? I remember they shot it into space!” Technically, you’re correct, but this is a new Roadster! The Roadster was Tesla’s first-ever production car (2008-12), but they packed in production and focused on their new and improved S3XY range. Now the Roadster is making a glorious comeback.

In the UK, it is also the most anticipated model (456,000 yearly searches), but is second in the US (3,312,000 yearly searches), where the Cybertruck has generated more excitement.

We don’t imagine it’ll be a model widely used amongst the general public, but the Tesla Cybertruck ranks as the second most anticipated car model on a global scale. It was searched 7,296,000 times.

The Apple Car, BMW i4 and the Chevy Silverado make up the remainder of the top 5 most anticipated model list.

The rest of the top 10 is composed of the Cadillac Lyriq, Nissan Ariya, Ford F150 Lightning, Rimac Nevera, and Mercedes EQE, in that order.

Top 10 Most Anticipated EVs by Global Search Volume


PositionModel NameAVG Monthly SearchesYearly SearchesRelease Date
1tesla roadster711,0008,532,0002023
2tesla cybertruck608,0007,296,0002022
3apple car490,0005,880,0002024
4bmw i4369,0004,428,0002022
5chevy silverado258,0003,096,0002023
6cadillac lyriq197,0002,364,0002023
7nissan ariya169,0002,028,0002022
8ford f 150 lightning122,0001,464,0002022
9rimac nevera106,0001,272,0002022
10mercedes eqe90,0001,080,0002022

The most anticipated EV models in the UK & USA

The UK and US are both pumped for the release of the Roadster and the Cybertruck, but the remaining top 10 results differ.

The UK is eagerly awaiting the release of the BMW i4 (360,000 yearly searches), Mercedes EQE (168,000 yearly searches), and the Nissan Ariya (132,000 yearly searches).

In the US, the Chevy Silverado looks to be a firm favourite (2,748,000), followed by the Apple Car (2,196,000), and the Cadillac Lyriq (2,040,000).

On the top 10 most searched models in the UK, but not in the US, are the Mercedes EQE, Rimac Nevera, VW ID Buzz, Polestar 3, and Renault 5 Electric.

Conversely, on the top 10 most searched models in the US, but not in the UK, are the Chevy Silverado, Cadillac Lyriq, Ford F150 Lightning, Fisker Ocean, and Aptera.

Understandably, the UK are drawn more to European models, whereas the US favour American-born companies.

Top 10 Most Anticipated EVs by UK Search Volume


PosModel NameAVG Monthly SearchesYearly SearchesPredicted Release Date
1tesla roadster38,000456,0002023
2tesla cybertruck37,000444,0002022
3bmw i430,000360,0002022
4mercedes eqe14,000168,0002022
5nissan ariya11,000132,0002022
6apple car7,00084,0002024
7rimac nevera6,00072,0002022
8vw id buzz3,90046,8002022
9polestar 33,40040,8002022
10renault 5 electric2,90034,8002024

Top 10 Most Anticipated EVs by US Search Volume


PosModel NameAVG Monthly SearchesYearly SearchesPredicted Release Date
1tesla cybertruck276,0003,312,0002022
2tesla roadster262,0003,144,0002023
3chevy silverado229,0002,748,0002023
4apple car183,0002,196,0002024
5cadillac lyriq170,0002,040,0002023
6ford f 150 lightning81,000972,0002022
7bmw i451,000612,0002022
8nissan ariya44,000528,0002022
9fisker ocean29,000348,0002023
10aptera28,000336,0002022

The most anticipated EV models for every country in the world

From our research, it's safe to say that the Apple Car is hot on the heels of the Tesla Roadster as the world's most anticipated EV on a country-by-country basis.

The Tesla Roadster tops the search volume charts in 56 out of 168 countries, including Argentina, Canada, Egypt, France, Israel, Morocco, Thailand, and more!

The most surprising result was the eagerness and excitement for the Apple Car. Although there's no concrete date on when production will start, the Apple Car tops the search volume charts in 54 out of 168 countries!

The Apple Car is the most anticipated EV in countries such as India, Japan, Nigeria, Saudi Arabia, South Africa, South Korea and many more!

In 3rd spot is the Tesla Cybertruck. It is the most searched EV in 22 countries, such as Brazil, Czech Republic, Iceland, Mexico, Russia and The UAE!

The imminent delivery of the BMW i4 has got Europe's buzzing. It is most searched in 13 countries - 12 of these in Europe - including Austria, Belgium, Denmark, Germany, The Netherlands and Norway. The Indian Ocean island nation of Mauritius has also been eyeing up the i4 online.

Some countries prove a little more hipster in their top search choices. For example, Andorra is very keen on the Cupra Tavascan and Burkina Faso is pumped for the Toyota BZ4X!

The Most Anticipated EV Model in Every Country


Future ModelsNumber of Countries
tesla roadster56
apple car54
tesla cybertruck22
bmw i413
rimac nevera7
nissan ariya5
mitsubishi airtrek4
chevy silverado2
cupra tavascan1
toyota bz4x1

Every country's most anticipated EV

map of most searched for evs around the world

The Most Searched EVs for 2021

The following section takes a look at Google search volume data for all currently available EVs over the 2021 year period.

The Tesla Model 3 is still the hottest EV on the internet

What about cars that are already on the market? Globally, Tesla Model 3 takes the gold medal, with 25,440,000 yearly searches in 2021, averaging 2,120,000 per month.

It takes top spot in the UK too (1,956,000 yearly searches), but is 2nd in USA (6,348,000 yearly searches), where the Model Y pips it to the post. 

The next favourite model globally is - surprise, surprise - another Tesla model, the Model Y, with 14,160,000 yearly searches.

The rest of the top 5 is then made up of the Porsche Taycan, Tesla Model S, and Tesla Model X respectively. 

These results show that all 4 current Tesla models make the top 5 global search list for 2021.

After that, the Audi E Tron, Polestar 2, Audi E Tron GT, KIA EV6, and Ford Mustang Mach-e make up the rest of the top 10, in that order.


Top 10 Most Desired EVs by Global Search Volume for 2021


PositionModel NameAVG Monthly SearchesYearly Searches
1tesla model 32,120,00025,440,000
2tesla model y1,180,00014,160,000
3porsche taycan1,090,00013,080,000
4tesla model s1,050,00012,600,000
5tesla model x935,00011,220,000
6audi e tron828,0009,936,000
7polestar 2598,0007,176,000
8audi e tron gt573,0006,876,000
9kia ev6495,0005,940,000
10ford mustang mach e474,0005,688,000

The most desired EV models of 2021 in the UK and USA

The Tesla Model 3 was numero uno when it came to EV search volume for 2021 in the UK. The American model acquired 1,956,000 searches over the year period.

The UK also seem to love the Polestar 2, a model by Volvo’s all-electric sub-brand. It received 1,116,000 searches in 2021 in the UK alone.

They are also drawn to the Porsche Taycan (1,044,000 yearly searches), the Audi E Tron (1,032,000), and Tesla Model X (888,000). 

The USA are Tesla loyalists - the top four most popular model searches are all Tesla: the Y (6,768,000), 3 (6,348,000), S (3,996,000), and X (3,192,000).

Aside from Tesla models, they are also big fans of the Porsche Taycan (2,652,000), as well as the Ford Mustang Mach-e (1,824,000).

The KIA EV6 and Polestar 2 appear on the UK’s top list, but not the US, and the VW ID.4, Lucid Air and Nissan Leaf appear on the US top list but not the UK.

Top 10 Most Desired Exisitng EVs by UK Search Volume for 2021


PosModel NameAVG Monthly SearchesYearly Searches
1tesla model 3163,0001,956,000
2polestar 293,0001,116,000
3porsche taycan87,0001,044,000
4audi e tron86,0001,032,000
5tesla model x74,000888,000
6ford mustang mach e59,000708,000
7tesla model y56,000672,000
8tesla model s55,000660,000
9honda e54,000648,000
10kia ev653,000636,000

Top 10 Most Desired Exisitng EVs by US Search Volume for 2021


PosModel NameAVG Monthly SearchesYearly Searches
1tesla model y564,0006,768,000
2tesla model 3529,0006,348,000
3tesla model s333,0003,996,000
4tesla model x266,0003,192,000
5porsche taycan221,0002,652,000
6ford mustang mach e152,0001,824,000
7vw id 4143,0001,716,000
8nissan leaf116,0001,392,000
9audi e tron114,0001,368,000
10lucid air106,0001,272,000

The most desired EV models in every country for 2021

Carrying on from where it left off in 2020, the Tesla Model 3 retains its position as the most searched for EV on a country-by-country basis.

The Tesla Model 3 is twice as popular as any other currently available EV and takes the top spot in 64 out of 168 countries, including Australia, Denmark, Germany Singapore, and many more.

The closest challenger to the Model 3 is its older sibling - the Tesla Model X. It was the most searched EV in 32 out of 168 countries, including Albania, Bolivia, Cambodia, Kenya, South Africa, and many more.

The Tesla Model S makes it a Tesla 1,2,3. It takes the top spot in 17 out of 168 countries, including Argentina, Ecuador, Mongolia, Poland, Zambia, and many more.

A special mention goes to both the Porsche Taycan and the Nissan Leaf. The Porsche Taycan was the most searched EV in 14 countries whereas the Nissan Leaf takes the top spot in 10.

The Porsche Taycan is most popular in larger countries such as Brazil, Russia and Turkey, while the Nissan Leaf takes the gold medal in Chile, Sri Lanka and Ukraine.

To our surprise, the Tesla Model Y was the most searched model in only 2 countries. We may add that these two countries are the USA and Norway - two hugely influential nations in the progression of the EV revolution.

Again, there are some surprising entries on these top searched lists. Colombia are fascinated by the Renault Twizy - it's window-less design is probably quite well suited to the tropical climate!

Whereas, Morocco, Portugal, and San Marino have their eye on the toy-like Citroen Ami - probably the strangest EV on the market to date!

Japan is loyal to the Honda E (makes sense as a Japanese manufacturer), and similarly, Romania are fans of their home-grown Dacia Spring.

The Most Desired EV Model in Every Country for 2021


Current ModelsNumber of Countries
tesla model 364
tesla model x32
tesla model s17
porsche taycan14
nissan leaf10
audi e tron4
polestar 24
bmw i33
citroen ami3
honda e3
mercedes eqs2
renault twizy2
tesla model y2
audi e tron gt1
bmw ix1
dacia spring1
hyundai ioniq 51
jaguar i pace1
kia ev61

Every country's most desired EV in 2021

map of most desired evs around the world 2021

Conclusion

Tesla has such a domineering presence in the electric car industry that it’s no surprise that their models are amongst the most popular current models, and the most anticipated. For many, Tesla is synonymous with electric cars.

In terms of models available in 2021, the Tesla Model 3 has been a massive hit with EV buyers - it’s a powerful, environmentally-friendly model in an attractive body. It has been a welcome change for many EV buyers who were not drawn in by some of the quirkier EV designs by other manufacturers.

The suave Porsche Taycan has been a roaring success too, with Tesla’s other models, the S and X following.

Resurrecting and improving the Roadster is a savvy move for Tesla, and has created a lot of buzz amongst prospective EV buyers.

The Cybertruck was supposed to be released in 2021, and we’re excited to see its much-anticipated release in 2022.

We might still be swirling around in the Apple Car rumour mill, but that hasn't stopped the world from dreaming (searching) for an imminent announcement.

Will Apple eclipse Tesla for EV superiority in the coming years? From global search demand, it looks like Tesla might face some friendly competition in the near future.

Methodology

  • We ran Google search data on Ahrefs for all current and future EV models (all BEVs).
  • We used the search term 'manufacturer + model' on Ahrefs Keyword Explorer.
  • We also ran Google search data for every country on Ahrefs using our respective lists of current and future EVs.
  • The most searched cars in every country were determined by the car with the highest average monthly searches over 2021.
  • Countries missing from the entire study include: American Samoa, Anguilla, British Virgin Islands, Central African Republic, Chad, China Cook Islands, Kiribati, Micronesia, Montserrat, Nauru, Niue, Pitcairn, Saint Helena, Samoa, Sao Tome and Principe, Solomon Islands, Timor-Leste, Timor-Leste, Tokelau, Tonga, Vanuatu.
  • Access our Public Data Sources for specific country results.
  • Access our Media Pack for graphics.
  • All data correct as of 10/01/2022